POLISHING IT UP
VISUAL BRAND IDENTITY
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This guide brings Schedge’s vision to life through a friendly, modern aesthetic that’s both inviting and functional. Using the playful yet structured Signika font family and a warm, pastel color palette—Hunyadi Yellow, Orange Peel, Mint Green, and Light Sea Green—I created a visual language that feels bright, balanced, and family-friendly.
The logo’s gradient reinforces Schedge’s dynamic, energetic approach to family planning, while the icon captures the collaborative nature of the app. Every element—from colors to typography—was carefully chosen to reflect Schedge’s mission: plan it, ping it, done. This identity guide ensures consistency and a polished, approachable feel across all platforms.
UI HIGH FIDELITY PROTOTYPE
PROTOTYPE FLOW
Tapping into better communication — literally. This is where the vision became real. Schedge, once a chaotic idea scribbled in the margins of a research doc, now had colors, buttons, and motion. Every element — from the shared dashboard to the one-tap update flow — was carefully crafted with both Mal’s need for clarity and Riley’s need for chill in mind.
In this section, I walk you through the final designs inside Figma: clean layouts, responsive features, and purposeful interaction design rooted in empathy. You’ll see how accessibility, simplicity, and subtle incentives shaped an app that doesn’t nag—it works with families.
(Interactive prototype available on desktop)