Hi, I'm Ashley.

Bridging The Gap Between Authentic Connection & Measurable Impact

From Healthcare Professional to Digital Marketing Strategist

Healthcare to Online Ventures:

Transitioned from healthcare to launch my first ecommerce business, discovering my passion for connecting with customers through digital channels.

Digital Marketing Laboratory:

Turned my online presence into a testing ground with Trendy Mint, pivoted based on market research, then identified a trending cookie-decorating opportunity that led to creating lead magnets now converting at high rates and ranking on Google.

Taught myself the complete digital marketing toolkit—Google UX design, website optimization, landing pages, email automation, SEO research, and content creation—proving I can execute every aspect of a campaign from strategy to design.

Full-Stack Marketing Skills:

FEATURED WORK

SHOWCASE

Email Marketing Campaigns That Connect and Convert

Planned, designed, and launched email marketing campaigns from the ground up—blending audience insights, segmentation, and storytelling to create messages that feel personal while driving measurable results. Every campaign was crafted to nurture trust, spark engagement, and move subscribers closer to action.

bottom to top
Funnel building
From solution ideation to scaling.
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E-mail/Content/traffic growth
Digital marketing
Email Marketing, SEO Content Strategy & Web Traffic Growth
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Social Media strategy
audience intelligence
Deep understanding of audience behavior, spending psychology, and retention levers.
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visual branding
Branding and Graphic Design
Creating the visual brand identity for Hearth and Healing. A company sending kindness to selfless caregivers.
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web design
website creation
Building a website - with sprinkles on top!

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