Concept:
I wanted to create an approachable, scroll-worthy digital book that would empower bakers to conquer rolled buttercream (that’s right—no more sticky messes or clumsy textures). The goal? Make it the ultimate one-stop guide for home bakers and small bakery owners alike.

Process:

• Research & Recipe Development: I tested, tweaked, and tested again—nailing down foolproof recipes and troubleshooting tips that even a beginner could slay.

• Design: Using my design skills, I crafted a clean, vibrant layout that balances mouth-watering photos, easy-to-follow steps, and a sprinkle of personality (think helpful hacks and playful callouts).

• Content Creation: I wrote every word—no AI shortcuts—making sure the voice felt authentic and encouraging, like a friend who’s got your back in the kitchen.

• Visuals: I styled and shot high-quality photos that highlight the texture and detail of rolled buttercream—so readers can practically taste it through the screen.

• Delivery: Exported in a user-friendly digital format (PDF) that’s mobile-friendly and printable, perfect for kitchen counters or on-the-go bakers.

Result:
A beautifully crafted, easy-to-use digital book that’s both a practical guide and a slice of inspiration—transforming rolled buttercream from intimidating to totally achievable.